Easily grown as an indoor houseplant or outdoor accent plant in well-drained, humusy soil. Winter hardy in Zones 11-12. Plants need bright light for best leaf color, with some direct sun. May lose lower leaves in too much shade. Plants also prefer high humidity. Consider standing plant on bed of wet pebbles to increase humidity when indoors. Water regularly to keep soils moist, but not wet, during the growing season. Does not require winter dormancy, but appreciates a resting period with reduced watering from fall to late winter.